Our new PLUS Series features a revolutionary new internal system that provides two things: Ridiculously easy arrow removal (seriously a 9 month old could pull your arrows), and drastically improved stopping power! And of course the lifetime warranty still applies! Simply put, the WeinerDog is pound for pound the toughest and most practical range target out there! Easy to rebuild, and easy to handle. PLUS you can shoot at a higher target without all the weight of a 48" square frame. It just makes sense.The WeinerDog was designed from the "ground up" (no pun intended) to be the best commercial use target, period. Its vertical design makes it ideal for ranges as you can easily flip it to promote even wear.